Biryani is a mixed dry dish with its origins among the Muslims of India. It is actually a process of the mixing of curry with semi-cooked rice. This dish is especially popular throughout the Indian subcontinent as well as among its diaspora.
With technology making used inroads in the food sector Kaushik Roy and Vishal Jindal realize that cloud kitchens would be the future of this oft-ordered dish. The duo launched Gurugram based food tech start-up Biryani by Kilo (BBK) in 2015 with a vision to create a global brand.
The Rise of BBK
Biryani delivery grew revenue from 86 lakh 248 crore in 4 years dum cook fresh Biryani for every individual order.
Swiggy’s annual report on the countries ordering habits that Indians order of biryani is high enough. An average of 95 Biryani per minute or 1.6 Biryani per second in 2019
Unlike most restaurants that bulk produce biryani. BBK’s USP is to cook fresh Biryani for every individual order. They deliver biryani in that very handy to the customer to enhance the Biryani experience. The company also sends than a greeting with each order to preserve the smoky flavour and aroma of spices used in the rice
They at Biryani by Kilo (BBK) believe that “Biryani” will be the biggest Food Services & Delivery category from India. Biryani is a complete meal it’s filled with amazing aromas & flavors. The recipes are both authentic & versatile, and it caters itself to delivery very well. BBK uses the best ingredients including one of the most expensive branded rice. Spices handpicked from Kerala, and most stringently selected meats & vegetables for its Biryanis & Kebabs. BBK is committing itself to make BBK an India premium Biryani Chain and make the Biryani category popular worldwide.
USP of BBK Which Makes Them Unique
BBK delivers both authentic tastes of Hyderabadi (Kutchi) and Lucknowi (Pukki) biryani prepared in individual earthen Handis with the freshest ingredients. BBK is the only Biryani Chain to make Biryani fresh for every individual order, and deliver it in the handi in which it was cooked. To take your biryani experience a notch higher, they send you earthen Angeethis (Aanch) with each order to give the last bit of dum for the perfect smoky flavor and aroma of spices when you dig into your biryani. For the Galati Kebabs, BBK minces the meat multiple times, and marinates them in the most authentic way, to make them surely melt in your mouths & hearts.
Keeping in sync with the spirit of meaningful innovation, Biryani by Kilo goes a step further in the Food Tech and Delivery space by holistically inculcating a pro-active social cause in its business model.
All their earthenware Handis are crafted by hand at Kumhaara Gram on the outskirts of Delhi. We cut out the middleman and provide sustainable employment to the craftsmen and artisans. They are very conscious about the environment and giving back to society. And very proud of the authentic flavors & recipes which make our Biryanis, Kebabs, Kormas & Phirni. They have rediscovered the real heritage of our nation in love with its food.